Moroccan Agency for Investment and Export Development
| Agence Marocaine de Développement des Investissements et des Exportations (French) الوكالة الوطنية لتنمية الاستثمارات والصادرات (Arabic) | |
![]() | |
![]() Location of headquarters in Rabat | |
| Agency overview | |
|---|---|
| Formed | 2017 |
| Preceding agencies |
|
| Jurisdiction | Morocco |
| Headquarters | Mahaj Ryad, Rabat, Morocco 33°56′53″N 6°52′37″W / 33.948°N 6.877°W |
| Agency executive |
|
| Parent agency | Ministry of Industry and Trade |
| Website | www |
.jpg)
The Moroccan Agency for Investment and Export Development (French: Agence Marocaine de Développement des Investissements et des Exportations; AMDIE) is the national body responsible for promoting domestic and foreign investment as well as the export of goods and services. Established in 2017, the agency operates as a "one-stop shop" for investors and is a key instrument in implementing Morocco's industrial strategy. It operates under the strategic brand "Morocco Now" to position the country as a competitive and carbon-neutral industrial hub.[1]
History
AMDIE was created through the merger of three entities: the Moroccan Investment Development Agency (AMDI), the Moroccan Export Promotion Centre (Maroc Export), and the Office of Fairs and Exhibitions of Casablanca (OFEC). This consolidation was formalized under Law No. 60-16 to create a unified and more efficient framework for economic promotion.[2]
Strategic Framework: The New Investment Charter
The agency's activities are guided by the New Investment Charter (French: Nouvelle Charte de l’Investissement), which aims to increase the share of private investment to two-thirds of total national investment by 2035. The charter provides financial incentives (premiums) for investment projects.[3]
Investment Incentives (Premiums)
| Incentive Type | Support Percentage | Maximum Cap |
|---|---|---|
| Common Premium | Up to 10% of investment | 30% total cumulative |
| Territorial Premium | Up to 10% (for disadvantaged areas) | 30% total cumulative |
| Sectoral Premium | Up to 5% (for priority sectors) | 30% total cumulative |
Performance and Metrics
2025 Record Year
In January 2026, Director General Ali Seddiki reported that 2025 was a record-breaking year for investment in Morocco. The agency reached nearly 90% of its annual targets by mid-year, driven by the global reconfiguration of supply chains.[4][5]
| Fiscal Year | Approved Projects (Value in MAD) | Expected Direct Jobs | Status |
|---|---|---|---|
| 2024 (Full) | 200 Billion | 150,000+ | Completed |
| 2025 (H1) | 55.1 Billion | 13,114 | Strategic Growth |
| 2026 (Plan) | Targeted Export Focus | 200,000 (Target) | In Progress |
Strategic Sectors
The agency focuses on high-value-added sectors to ensure sustainable economic growth and technological transfer.[6]
| Sector | Key Global Partners | Role of AMDIE |
|---|---|---|
| Automotive | Renault, Stellantis | Promoting electric vehicle (EV) manufacturing. |
| Aerospace | Boeing, Safran | Developing specialized industrial zones like Technopolis. |
| Green Energy | Masen, Global Green Hubs | Attracting investments in Green Hydrogen. |
| Outsourcing | Global IT firms | Managing hubs like Casanearshore and Fez Shore. |
Global Outreach
- Davos 2026: The agency represented Morocco at the World Economic Forum, presenting the "Morocco Value Proposition" to global CEOs.[7]
- Lazard Investment Insight: International asset managers highlight Morocco's stability as a key investment factor.[8]
See also
- Economy of Morocco
- Digital Development Agency (Morocco)
- Technopolis (Morocco)
- Casanearshore
- Fez Shore
References
- ^ 2025 Investment Climate Statements: Morocco (Report). United States Department of State. 2025. Retrieved 4 February 2026.
- ^ "About AMDIE". AMDIE Official. Retrieved 4 February 2026.
- ^ "Charte de l'Investissement". CRI Casablanca-Settat. Retrieved 4 February 2026.
- ^ "Morocco's investment agency hits 90% of 2025 targets by midyear". North Africa Post. July 2025. Retrieved 4 February 2026.
- ^ "Investissement : Ali Seddiki dresse le bilan d'une année record". Medias24. 30 January 2026. Retrieved 4 February 2026.
- ^ "Automotive & Aerospace: Morocco's Manufacturing Momentum". WAM Morocco. Retrieved 4 February 2026.
- ^ "Davos 2026 : Ali Seddiki expose la proposition de valeur du Maroc". Le Desk. 24 January 2026. Retrieved 4 February 2026.
- ^ "Emerging Markets Monitor: November 2025". Lazard Asset Management. 2025. Retrieved 4 February 2026.

